Three prominent government boards in Singapore have issued calls for social media services on GeBiz this month. These include the Government Technology Agency (GovTech), the Gambling Regulatory Authority of Singapore (GRA), and the Science Centre Board (SCB).
The Science Centre Board (SCB)
The Science Centre Group of Attractions, comprising Science Centre Singapore, KidsSTOP, Omni-theatre, and Snow City, seeks a social media agency for channel management. Specifically, the agency will focus on marketing initiatives for Science Centre Singapore and KidsSTOP, occasionally posting for Omni-theatre and Snow City.
- Scope of Services:
- Social media strategy development and execution.
- Management of Facebook, Instagram, X, and Telegram channels.
- Campaign management in alignment with PR and marketing agencies.
- Enhancement of SCB's image locally and globally.
Government Technology Agency (GovTech)
GovTech aims to engage a digital and social media consultancy for strategic advice, content creation, and daily operations across various channels. The contract will span one year initially, with a possible one-year extension.
- Scope of Services:
- Strategy formulation for brand awareness and reputation enhancement.
- Content planning, creation, and audience engagement.
- Micro-influencer engagement strategy and training sessions.
- Video and podcast production services.
Gambling Regulatory Authority of Singapore (GRA)
GRA invites proposals for social media management services for a two-year period, extendable for one year. The selected agency will establish GRA's presence on Instagram and Facebook and execute a comprehensive social media strategy to educate and build trust with the public and industry stakeholders.
- Scope of Work:
- Strategy and concept development.
- Content creation and engagement monitoring.
- Advertisement buys and video production.
- Regular evaluation and realignment of social media strategy.
These opportunities reflect the Singapore government's commitment to leveraging social media for effective communication and engagement with diverse audiences.